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Univision Radio’s Que Buena 105.1FM, Univision Television and Saturn Unite to Educate Community on the Use of Child Safety Seats
Chicago, IL -- Univision Radio’s Que Buena 105.FM, Univision television, and Saturn team up to educate the community on the importance of child safety. Both companies have a commitment to putting the people they serve first and giving back to their communities. Therefore, it is only natural that they should join forces to address an issue that is of outmost importance to families and lawmakers alike – child safety seats.
The majority of parents realizes that the proper use of car safety seats is the best way to protect children while driving. However, studies show that about 85% of children are improperly placed in their car seats, which can lead to serious and life- threatening situations. As a result of this staggering statistic, Que Buena, Univision television, and Saturn have decided to reach out to the public to inform and educate parents and other community members. Certified instructors will visit grocery stores in key Hispanic neighborhoods in the city and suburbs in order to demonstrate the correct way to fasten children into car seats. In addition, parents will receive new child safety seats for use in their own cars.
“The response to this child safety campaign has been incredible,” commented Que Buena’s popular afternoon personality Lucy “Luchi-Luchi” Herrera. “People are truly interested in keeping their children safe. It is incredible to see how many concerned mothers and fathers came to the event locations – with children in their arms – since they did not yet own a car safety seat. There is an obvious need for this type of information and demonstration in our community, and I am very proud to be a part of this joint venture between our station and Saturn.”
These child safety events will continue through the month of August and will take place in the suburbs of North Aurora, Naperville, Gurnee, East Dundee and Oak Lawn.
Univision Communications Inc. is the premier Spanish-language media company in the United States. Its operations include Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 98% of U.S. Hispanic Households; TeleFutura Network, a general-interest Spanish-language broadcast television network, which was launched in 2002 and now reaches 85% of U.S. Hispanic Households; Univision Television Group, which owns and operates 27 Univision Network television stations and 1 non-Univision television station; TeleFutura Television Group, which owns and operates 33 TeleFutura Network television stations; Galavisión, the country’s leading Spanish-language cable network; Univision Radio, the leading Spanish-language radio group which owns and/or operates 66 radio stations in 17 of the top 25 U.S. Hispanic markets and 4 stations in Puerto Rico; Univision Music Group, which includes Univision Records, Fonovisa records, and a 50% interest in Mexico-based Disa labels as well as Fonomusic and America Musical Publishing companies; and Univision Online, the premier Spanish-language Internet destination in the U.S. located at www.univision.com. Univision Communications also has a 50% interest in Tu Tv, a joint venture formed to broadcast Televisa’s pay television channels in the U.S., and a non-voting 27% interest in Entravision Communications Corporation, a public Spanish-language media company. Univision Communications is headquartered in Los Angeles with television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States.
For more information, please visit www.univision.net.
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