|
|
|
|
|
Univision Wins Unprecedented 53rd Consecutive Ratings Sweep
#1 Spanish-language television network every day in every demo, every daypart
Miami, FL -- Making broadcasting history once again, the Univision Television Network has emerged from this year’s November sweep as the #1 most-watched Spanish-language network for the entire ratings period in every single demo and daypart. This marks the 53rd consecutive sweeps period victory for Univision, further solidifying its long-held status as Hispanic America’s favorite viewing choice.
Averaging more than three times the primetime audience of its nearest competitor, Univision’s lineup of entertainment, news, and sports has continued to provide Hispanic audiences the type and quality of programming they consistently prefer.
During this recent November sweep, Univision was the #1 network in Primetime among all Hispanic demographic groups, #1 in all program genres, and had 47 out of the top 50 regularly scheduled programs among Hispanic Adults 18-49 and all the top 10 primetime specials. Overall, Univision out-delivered ABC, CBS, NBC, FOX and Telemundo combined among Hispanic Adults 18-49.
Among the highest performing programs this past sweep period was Univision’s first-ever Spanish-language broadcast of the Latin GRAMMY Awards which resulted in nearly 2 million more viewers that the previous year’s broadcast in English, delivered nearly 6 times the number of Hispanic Adult 18-49 viewers, and was the highest rated Latin GRAMMYs among Adults 18-34 ever, regardless of language.
In addition, Univision’s broadcast of the “Premios TV y Novelas” awards program delivered its highest audience levels since its premiere in 1993.
Univision Communications Inc. is the premier Spanish-language media company in the United States. Its operations include Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 98% of U.S. Hispanic Households; TeleFutura Network, a general-interest Spanish-language broadcast television network, which was launched in 2002 and now reaches 86% of U.S. Hispanic Households; Galavisión, the country’s leading Spanish-language cable network; Univision Television Group, which owns and operates 62 television stations in major U.S. Hispanic markets and Puerto Rico; Univision Radio, the leading Spanish-language radio group which owns and/or operates 67 radio stations in 16 of the top 25 U.S. Hispanic markets and 4 stations in Puerto Rico; Univision Music Group, which includes Univision Records, Fonovisa Records, and a 50% interest in Mexico-based Disa Records labels as well as Fonomusic and America Musical Publishing companies; and Univision Online, the premier Spanish-language Internet destination in the U.S. located at www.univision.com. Univision Communications also has a 50% interest in TuTv, a joint venture formed to broadcast Televisa’s pay television channels in the U.S., and a non-voting 27% interest in Entravision Communications Corporation, a public Spanish-language media company. Univision Communications is headquartered in Los Angeles with television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States.
For more information, please visit www.univision.net.
|
|
|
