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Univision Nearly Triples FIFA World Cup Audience
Mexico vs. Iran Match Last Sunday Most-Watched Sports Telecast in
Spanish-Language Television History
Miami, FL -- June 12, 2006 (NYSE: UVN) – With just 3 days and 8 games into the month-long, 64 game tournament, the Univision Television Network’s exclusive Spanish-language coverage of the FIFA World Cup Germany 2006TM is breaking audience records in all key demographics and setting the pace to become the most-watched World Cup in U.S. history.
According to Nielsen’s NTI Fast National Ratings, the first 8 games have averaged 2.6 million Persons 2+ which is 1.7 million more than the average of the first 8 games of the 2002 World Cup tournament in Korea/Japan, or nearly 3 times the audience. Additionally, Adults 18-49 averaged 1.7 million viewers per game, also nearly tripling the audience. Even more dramatic growth was seen among Teens 12-17 and Kids 2-11 with nearly 5 times and more than 3 times the audience in these demographics respectively.
Highlighting the extraordinary devotion of Hispanic soccer fans in this country, Sunday’s match-up between Mexico and Iran, which resulted in a Mexican victory, also scored an impressive 5.4 million average audience of Persons 2+ making it the most-watched sporting event in Spanish-language television history, beating even previous World Cup final matches.
Univision, the official Spanish-language television network, will carry live coverage of 56 games, including the final championship match, and sister network TeleFutura will broadcast 8 live games. All games will be rebroadcast during primetime on either TeleFutura or the Galavisión cable network.
Univision Communications Inc. is the premier Spanish-language media company in the United States. Its operations include Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 98% of U.S. Hispanic Households; TeleFutura Network, a general-interest Spanish-language broadcast television network, which was launched in 2002 and now reaches 86% of U.S. Hispanic Households; Galavisión, the country’s leading Spanish-language cable network; Univision Television Group, which owns and operates 62 television stations in major U.S. Hispanic markets and Puerto Rico; Univision Radio, the leading Spanish-language radio group which owns and/or operates 69 radio stations in 16 of the top 25 U.S. Hispanic markets and 4 stations in Puerto Rico; Univision Music Group, which includes Univision Records, Fonovisa Records, La Calle Records and a 50% interest in Mexico-based Disa Records labels as well as Fonomusic and America Musical Publishing companies; and Univision Online, the premier Spanish-language Internet destination in the U.S. located at www.univision.com. Univision Communications also has a 50% interest in TuTv, a joint venture formed to broadcast Televisa’s pay television channels in the U.S., and a non-voting 14.9% interest in Entravision Communications Corporation, a public Spanish-language media company. Univision Communications is headquartered in Los Angeles with television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States.
For more information, please visit www.univision.net.
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