 |
Telefutura Reigns As #2 Spanish-Language Network In Prime For 4th Weekend In A Row
TeleFutura Delivers More Than 8 Times the Adult 18-49 Audience of Telemundo’s "Kickoff ‘06 de la NFL"
Miami, FL -- The TeleFutura Television Network was the nation’s #2 most-watched Spanish-language television network for the fourth consecutive weekend among Hispanic Adults 18-49, scoring significant advantages in all key demos over Telemundo’s highly promoted “Kickoff ‘06 de la NFL” football special on Saturday night.
According to the Nielsen Hispanic Television Index (NHTI), TeleFutura’s combination of its blockbuster movie and live coverage of “Fútbol Liga Mexicana” Mexican League Soccer delivered more that 8 times the Adult 18-49 audience of rival Telemundo’s newest association with the National Football League’s 2006 Kickoff event. In addition, TeleFutura’s Men 18-49 and Men 18-34 audience was nearly 9 times and more than 11 times that of the Telemundo special respectively, in spite of its presumably male-skewing appeal.
SATURDAY 9-11pm 9/9/06 (TF - Fútbol Liga Mexicana/Cine de las Estrellas; Telemundo “Kickoff ’06 de la NFL”)
TF TEL TF's adv.
A 18-49 464,000 55,000 +744%
M 18-34 221,000 19,000 +1,063%
M18-49 335,000 38,000 +782%
T12-17 35,000 19,000 +84%
For the entire weekend, TeleFutura maintained its primetime lead over Telemundo across key demographics.
SAT/SUN 7-11pm average 9/9-9/10/06
TF TEL TF's adv.
A 18-34 293,000 197,000 +49%
A 18-49 434,000 275,000 +58%
HH 386,000 312,000 +24%
P 2+ 684,000 506,000 +35%
Univision Communications Inc. is the premier Spanish-language media company in the United States. Its operations include Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 99% of U.S. Hispanic Households; TeleFutura Network, a general-interest Spanish-language broadcast television network, which was launched in 2002 and now reaches 87% of U.S. Hispanic Households; Galavisión, the country’s leading Spanish-language cable network; Univision Television Group, which owns and operates 62 television stations in major U.S. Hispanic markets and Puerto Rico; Univision Radio, the leading Spanish-language radio group which owns and/or operates 69 radio stations in 16 of the top 25 U.S. Hispanic markets and 4 stations in Puerto Rico; Univision Music Group, which includes Univision Records, Fonovisa Records, La Calle Records and a 50% interest in Mexico-based Disa Records as well as Fonomusic and America Musical Publishing companies; and Univision Online, the premier Spanish-language Internet destination in the U.S. located at www.univision.com. Univision Communications also has a 50% interest in TuTv, a joint venture formed to broadcast Televisa’s pay television channels in the U.S., and a non-voting 14.9% interest in Entravision Communications Corporation, a public Spanish-language media company. Univision Communications is headquartered in Los Angeles with television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States.
For more information, please visit www.univision.net.
Additional Information about the Acquisition and Where to Find It
Univision Communications Inc (the "Company") has filed a proxy statement and other documents regarding the proposed acquisition of the Company by Umbrella Acquisition Inc. ("Umbrella") with the Securities and Exchange Commission. INVESTORS AND SECURITY HOLDERS ARE URGED TO READ THE PROXY STATEMENT BECAUSE IT CONTAINS IMPORTANT INFORMATION ABOUT THE COMPANY AND THE PROPOSED MERGER. A definitive proxy statement has been sent to security holders of the Company seeking their approval of the transaction. Investors and security holders may obtain a free copy of the definitive proxy statement and other documents filed by the Company with the SEC at the SEC's website at www.sec.gov. The definitive proxy statement and other relevant documents may also be obtained free of charge on the Company's website at www.univision.net or by directing a request to Univision Communications Inc., 1999 Avenue of the Stars, Suite 3050, Los Angeles, CA 90067, Attention: Investor Relations.
The Company and its directors and executive officers may be deemed to be participants in the solicitation of proxies from the shareholders of the Company in connection with the acquisition. Information about the Company and its directors and executive officers can be found in the
Company's Proxy Statements and Annual Reports on Form 10-K filed with the SEC. Additional information regarding the interests of those persons may be obtained by reading the proxy statement.
|
