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‘Wheel’ & ‘Jeopardy’ Fall to Spanish-Language Novela in NY TV Ratings Shift
Univision wins prime-time access for Wk of Jan. 9 – 13
New York, NY -- In a major shift in New York TV viewing, perennial prime-time access winners “Jeopardy” and “Wheel of Fortune” have lost the weekly ratings race to a Spanish-language telenovela for the first time ever. According to Nielsen Station Index (NSI) Local People Meter (LPM) overnight ratings for the week of January 9 through 13, 2006, “Piel de Otoño,” a telenovela seen weekdays from 7 pm to 8 pm on Univision 41 (WXTV), New York’s premier Spanish-language TV station, won the ratings race in the key audience category, adults aged 18 to 49. “Piel de Otoño” was watched by an average of 206,000 New York TV viewers aged 18 to 49 each day, topping the 201,000 who tuned into WABC-TV Channel 7 for “Jeopardy” and “Wheel of Fortune.”
The weekly victory for “Piel de Otoño” highlights a developing trend in Gotham TV viewing. Univision’s Spanish-language telenovela has beaten the formidable game show pair on no fewer than five individual days beginning on December 29, 2005 among New York viewers aged 18 to 49.
In more ratings news, Univision 41’s “Noticias Univision 41” (Univision 41 News) with anchors Rafael Piñeda and Denisse Oller was the most watched 6 pm news program in New York last night (Tuesday, January 17) among key audience categories: viewers aged 18 to 49, and 25 to 54. “Noticias Univision 41” was seen by 199,000 viewers aged 18 to 49 and by 206,000 viewers aged 25 to 54. WABC/7’s “Eyewitness News” placed second among those aged 18 to 49 and 25 to 54 in New York’s 6 pm news race with 176,000 viewers and 193,000 viewers respectively.
Univision Communications Inc. is the premier Spanish-language media company in the United States. Its operations include Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 98% of U.S. Hispanic Households; TeleFutura Network, a general-interest Spanish-language broadcast television network, which was launched in 2002 and now reaches 86% of U.S. Hispanic Households; Galavisión, the country’s leading Spanish-language cable network; Univision Television Group, which owns and operates 62 television stations in major U.S. Hispanic markets and Puerto Rico; Univision Radio, the leading Spanish-language radio group which owns and/or operates 69 radio stations in 16 of the top 25 U.S. Hispanic markets and 4 stations in Puerto Rico; Univision Music Group, which includes Univision Records, Fonovisa Records, and a 50% interest in Mexico-based Disa Records labels as well as Fonomusic and America Musical Publishing companies; and Univision Online, the premier Spanish-language Internet destination in the U.S. located at www.univision.com. Univision Communications also has a 50% interest in TuTv, a joint venture formed to broadcast Televisa’s pay television channels in the U.S., and a non-voting 19.8% interest in Entravision Communications Corporation, a public Spanish-language media company. Univision Communications is headquartered in Los Angeles with television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States.
For more information, please visit www.univision.net.
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Ted Faraone
Faraone Communications
212-489-1313
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