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Charlie Echeverry Appointed Senior Vice President Digital Sales, Univision Online, Inc.
Leading Digital Sales SVP, Charlie Echeverry, Joins #1 Spanish-Language Web Portal
New York, NY -- Univision Online, Inc., the interactive subsidiary of Univision Communications Inc., the nation’s leading Spanish-language media company, announced that Charlie Echeverry has been named Senior Vice President of Digital Sales effective immediately. Echeverry will be responsible for growing advertising and sponsorship revenue for Univision Online in the western region, and national sales for mobile marketing. He will be based in Los Angeles and will report to Byron Elton, Senior Vice President of Advertising Sales, Univision Online.
“Charlie has been an exceptional leader and performer in the digital space and brings incredible creative energy and business savvy to our partners looking to reach Hispanics. He is a perfect fit for Univision Online,” said Elton.
"It is truly a privilege to join Univision Online. This new and exciting challenge allows me to combine my experience with an unparalleled portfolio of cross media assets,” said Echeverry. “I am incredibly enthusiastic for what lies ahead."
Echeverry spent the last five years as the Vice President of Digital Media Sales for the Walt Disney Internet Group in western and mid-west markets. His team consistently met yearly revenue goals that exceeded annual run rates in top categories such as Consumer Packaged Goods (CPG), Media and Entertainment, Telecom and Technology.
Prior to joining Disney, Echeverry was the Director of Sales at America Online, Inc. for the western region, where he managed the sales team for AOL Local. In addition, he was the Regional Sales Manager for retail in the west and a Senior Account Executive at AOL Local.
About Univision Online, Inc.
Univision Online, Inc. is the interactive division of Univision Communications Inc., the premier Spanish-language media company in the United States. Univision Communications Inc. owns and operates Univision Online, Inc., the premier Spanish-language Internet destination in the U.S., located at www.univision.com, and Univision Móvil, the most relevant Spanish-language mobile content and video, which includes in-show wireless integrations, PSMS programs and the industry’s most comprehensive downloadable content catalog. Univision Communications Inc.’s operations include Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 99% of U.S. Hispanic Households; TeleFutura Network, a general-interest Spanish-language broadcast television network, which was launched in 2002 and now reaches 89% of U.S. Hispanic Households; Galavisión, the country’s leading Spanish-language cable network; Univision Television Group, which owns and operates 64 television stations in major U.S. Hispanic markets and Puerto Rico; Univision Radio, the leading Spanish-language radio group which owns and/or operates 70 radio stations in 16 of the top 25 U.S. Hispanic markets and 5 stations in Puerto Rico; Univision Music Group, which includes Univision Records, Fonovisa Records, La Calle Records and Mexico-based Disa Records as well as Fonomusic and America Musical Publishing companies. Univision Communications also has a 50% interest in TuTv, a joint venture formed to broadcast Televisa’s pay television channels in the U.S., and a non-voting 14.9% interest in Entravision Communications Corporation, a public Spanish-language media company. Univision Communications has television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States.
For more information, visit www.univision.net.
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