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World Cup Scores Weekend Goals for Univision’s NY TV Station – Mexico vs. Argentina Match is Most Watched Yet
New York, NY -- World Cup soccer scored a double goal for Univision’s New York TV station, WXTV Channel 41, this weekend with two top rated matches not only out drew all other World Cup matches in key measures of viewership but also won their time periods in New York’s ratings race.
The Mexico vs. Argentina match, seen Saturday, June 24, from 2:30 pm to 5:37 pm on Univision 41 (WXTV), New York’s premier Spanish-language TV station, led the charge, winning its time period in every key audience measure with 349,000 households, 609,000 total persons, 151,000 persons aged 18 to 34, 335,000 persons aged 18 to 49, and 359,000 persons aged 25 to 54 years old tuning in, according to Nielsen Station Index (NSI) Local People Meter (LPM) ratings. The Mexico vs. Argentina match also emerged as the most watched 2006 World Cup match thus far on Univision 41 in households, total persons, persons aged 18 to 49, and persons aged 25 to 54.
The Sunday, June 25 match between England and Ecuador also won its time period (10:30 am to 1 pm) in key audience measures with 532,000 total viewers, 162,000 viewers aged 18 to 34, 341,000 viewers aged 18 to 49, and 340,000 viewers aged 25 to 54. Remarkably, for a TV market that is barely 20 percent Hispanic, Univision 41 attracted more viewers in each of the foregoing categories than WABC-TV Channel 7, which broadcast the match simultaneously in English. WABC/7 attracted 472,000 total viewers, 156,000 aged 18 to 34, 278,000 aged 18 to 49, and 315,000 aged 25 to 54. WABC/7, however, edged Univision 41 in households, 353,000 to 299,000.
The England vs. Ecuador match also emerged as Univision 41’s top rated World Cup broadcast thus far among persons aged 18 to 49.
Univision Communications Inc. is the premier Spanish-language media company in the United States. Its operations include Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 98% of U.S. Hispanic Households; TeleFutura Network, a general-interest Spanish-language broadcast television network, which was launched in 2002 and now reaches 86% of U.S. Hispanic Households; Galavisión, the country’s leading Spanish-language cable network; Univision Television Group, which owns and operates 62 television stations in major U.S. Hispanic markets and Puerto Rico; Univision Radio, the leading Spanish-language radio group which owns and/or operates 69 radio stations in 16 of the top 25 U.S. Hispanic markets and 4 stations in Puerto Rico; Univision Music Group, which includes Univision Records, Fonovisa Records, La Calle Records and a 50% interest in Mexico-based Disa Records labels as well as Fonomusic and America Musical Publishing companies; and Univision Online, the premier Spanish-language Internet destination in the U.S. located at www.univision.com. Univision Communications also has a 50% interest in TuTv, a joint venture formed to broadcast Televisa’s pay television channels in the U.S., and a non-voting 14.9% interest in Entravision Communications Corporation, a public Spanish-language media company. Univision Communications is headquartered in Los Angeles with television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States.
For more information, please visit www.univision.net.
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