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Univision KTVW 33 Brings Back the Magic of the “3 Wise Men” to Phoenix
Grand event, photo shoot, toy giveaway, will take place following the “3 Wise Men” Parade
Phoenix, AZ -- The leader in Spanish-language television in Arizona, Univision KTVW 33, in collaboration with the Latino Institute, the City of Phoenix and several other sponsors, will bring to Phoenix the magic of a truly Hispanic holiday tradition: “Los Reyes Magos” (“The 3 Wise Men”) with a grand parade through the streets of the City of Phoenix followed by a toy give-away on Saturday, January 7th, 2006.
The parade will showcase several community organizations, characters and entertainment, including the Arizona Cardinals, Arizona State University, Clifford “the Big Red Dog”, Maya & Miguel, Ballet Arizona, Phoenix Community College, mariachi and folkloric groups from Mexico and South America, the “Cowgirls” with their horses, Classic Firefighter Trucks, Clowns, “Los Solecitos” children music group, real camels and a team of City of Phoenix Police Motorcycle Officers, among others.
The main attraction will be, of course, the carriages bringing the 3 Wise Men, escorted by the UNIVISION Girls dressed as “Cleopatra” and UNIVISION 33 talent.
On Thursday, January 5th, UNIVISION 33 will broadcast live the arrival of the 3 Kings to Sky Harbor, where they will be received by Phoenix dignitaries, and local students.
On Saturday, January 7th, the parade will start at 11 a.m. on Third Street and Thomas Road, and will reach its end at Steele Indian School Park in Phoenix.
Following the parade, from 12 p.m. to 4 p.m., a grand event will take place where families will receive gifts and will have the opportunity to take pictures with the 3 Wise Men. During the event over 8,000 free toys will be given away and more than 3,000 free pictures will be taken.
The UNIVISION 33 “3 Wise Men Parade and Event”, are sponsored by Villa Financial, Wal-Mart, Cox Communications and Arizona Federal Credit Union.
Many other organizations, as the Latino Institute, the City of Phoenix, the Phoenix Department of Parks and Recreation, the Phoenix Fire Department, the Phoenix Police Department, the Phoenix Department of Public Transportation and others have also lend their support to make this event possible.
On the day of the parade, there will be free buses available at entral Park Mall and Central High School (where there will be over 1,000 free available parking spaces) to provide free transportation to Steele Indian School Park.
The event will feature the presence of the Mayor of Phoenix Phil Gordon, the Mexican General Consul in Phoenix Carlos Flores Vizcarra, Univision’s local on-air talent, and the 3 Wise Men as the guests of honor. The event will also feature entertainment for the entire family with local bands, folklore groups and other activities.
The “Three Wise Men” Day is celebrated throughout Europe and Latin America on January 6th as a celebration of the Christian tradition of the Epiphany. It celebrates the arrival of the 3 Wise Men to the place of birth of Baby Jesus as they came bearing gifts of myrrh, frankincense and gold for the newborn King. Children throughout these countries receive gifts as a reward for their good conduct throughout the year.
Join Univision 33 this January 7th in celebrating in all its splendor a holiday tradition that commemorates the Hispanic Heritage in the most traditional Hispanic Christmas celebration: The 3 Wise Men will come to Phoenix, with UNIVISION 33.
For more information, please visit www.univision.net
Univision Communications Inc. is the premier Spanish-language media company in the United States. Its operations include Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 98% of U.S. Hispanic Households; TeleFutura Network, a general-interest Spanish-language broadcast television network, which was launched in 2002 and now reaches 86% of U.S. Hispanic Households; Galavisión, the country’s leading Spanish-language cable network; Univision Television Group, which owns and operates 62 television stations in major U.S. Hispanic markets and Puerto Rico; Univision Radio, the leading Spanish-language radio group which owns and/or operates 67 radio stations in 16 of the top 25 U.S. Hispanic markets and 4 stations in Puerto Rico; Univision Music Group, which includes Univision Records, Fonovisa Records, and a 50% interest in Mexico-based Disa Records labels as well as Fonomusic and America Musical Publishing companies; and Univision Online, the premier Spanish-language Internet destination in the U.S. located at www.univision.com. Univision Communications also has a 50% interest in TuTv, a joint venture formed to broadcast Televisa’s pay television channels in the U.S., and a non-voting 27% interest in Entravision Communications Corporation, a public Spanish-language media company. Univision Communications is headquartered in Los Angeles with television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States.
For more information, please visit www.univision.net.
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