11-06-2002

Printable Version

Adding free Consumer Reports autos and electronics buying advice into Univision.com marks the first time this content is available in Spanish on the Web.  “This business relationship with Univision Online enables Consumer Reports to reach one of the fastest-growing audiences on the Web,” said John Sateja, vice president of Multi-Media Publishing at Consumers Union. “This relationship also gives Consumer Reports the ability to extend our brand online, and develop new relationships with Hispanic consumers in addition to the more than one million online subscribers we currently serve at our Web site - ConsumerReports.org.”

The free information contains general summaries of autos and electronics articles, buying advice and information including product trends.  Consumers also have the option to subscribe to ConsumerReports.org.  The subscription provides in-depth buying advice, performance ratings and information about key features and brand reliability on all the products rated by Consumer Reports for the last four years, similar to the information in Consumer Reports magazine.  Users will have access to dynamic information as it is updated by Consumer Reports.  Consumers can conveniently purchase these subscriptions to CR’s English language web site from Univision.com by using Uniclave --or keyword: Consumer Reports.

“Our research shows that Hispanic consumers demand trusted information and resources to help them make well-informed buying decisions,” said Javier Saralegui, President of Univision Online.  “Consumer Reports has established itself as one of the most popular and trusted sites on the Web, and we are pleased to offer their content to our large audience of Hispanic consumers.”

Making Better Buying Decisions
Consumer Reports has the most comprehensive auto-test program of any consumer publication in the United States, making it an ideal complement to Univison Online’s newly launched Auto channel. Unlike other publications and Web sites, the magazine buys all the cars, trucks, and SUVs it tests in the retail market and typically evaluates the vehicles for several months.  Experienced auto engineers conduct 46 individual tests, ranging from emergency handling, acceleration, and braking, to fuel economy and bumper-impact tests.  Univision.com users can access Consumer Reports content on the best new and used cars of 2002, as well as reports on which used cars are safer, how to inspect a used car and warranty comparison information.  Univision.com will continue to expand current offerings to include Consumer Reports in other content areas in the near future.

Consumer Reports Content Now Available At Univision.com - Page 2

Univision.com has integrated a link to Consumer Reports’ Spanish-language content on electronics and autos, so consumers can easily access unbiased, research-based advice before shopping.  In addition, Univision.com has created a centralized location where Hispanic consumers can peruse Auto and Electronics content by category. The addition of Consumer Reports content complements Univision.com’s existing features and programs designed to help Hispanic consumers make better-informed purchases.

Under the terms of the agreement, Univision Online will receive a share of revenue from sales of subscriptions on its site.

About Consumer Reports
Consumer Reports provides consumers with an independent, impartial source of product and service ratings and recommendations, based on its unique, expert lab testing and survey research. All visitors to the ConsumerReports.org Web site have access, at no cost, to helpful advice, safety alerts, recalls, an auto-information hub, and much more. Site subscribers receive product and service ratings and recommendations, unlimited access to the latest issue of Consumer Reports, more than four years of archived reports, exclusive product reliability data, e-Ratings of online shopping sites, message boards and more. ConsumerReports.org is the largest paid magazine subscription site on the Web, with more than a million paid subscribers (as of October 2002).  Subscriptions to Consumer Reports printed magazine and other information products are available through the ConsumerReports.org Web store.

Consumer Reports magazine and ConsumerReports.org are published by Consumers Union, an independent, nonprofit testing and information-gathering organization, serving only the consumer. They are a comprehensive source of unbiased advice about products and services, personal finance, health, nutrition, and other consumer concerns. Since 1936, Consumers Union's mission has been to test products, inform the public, and protect consumers.

About Univision and Univision Online
Univision Communications Inc. (NYSE: UVN - News) is the premier Spanish-language media company in the United States. Its operations include: Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 97% of U.S. Hispanic households; TeleFutura Network, the new 24-hour general-interest Spanish-language broadcast television network reaching 73% of U.S. Hispanic Households; Univision Television Group, which owns and operates 22 television stations; TeleFutura Television Group which owns and operates 31 television stations; Galavision, the country's leading Spanish-language cable network; Univision Music Group, which includes the Univision Music label, Fonovisa Records label, Rudy Perez Enterprises label and a 50% interest in Mexican based Disa Records label as well as Fonomusic and America Musical Publishing companies; and Univision Online, the premier Internet company in the U.S. Hispanic market reaching 80% of the nation's Spanish-speaking online audience at www.univision.com. Univision Communications is headquartered in Los Angeles, with network operations in Miami and television stations and sales offices in major cities throughout the United States.

 
Consumer Reports® is published by Consumers Union, an independent, nonprofit testing and information-gathering organization, serving only the consumer.  We are a comprehensive source of unbiased advice about products and services, personal finance, health, nutrition, and other consumer concerns.  Since 1936, our mission has been to test products, inform the public, and protect consumers.