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Millones de Hispanos Sintonizan Univision por Amor Real
"Amor Real" de Univision es la Novela Más Vista en Horario Estelar en la Historia de la Televisión en Español
Miami, FL -- (NYSE: UVN) - Every night across America, millions of Hispanic television viewers are tuning to Univision for "True Love." The Univision Network is proud to announce that its epic drama "Amor Real" (True Love) ranks as the most-watched novela of all time, with an average of nearly 5 million Hispanic viewers each night. "Amor Real" is the latest of Univision's widely successful primetime novelas. The network has aired more than 190 primetime novelas since 1992. On its most popular night so far (January 10), "Amor Real" attracted 6.4 million total viewers and was the second most watched program among Adults 18-34, among all broadcast networks, regardless of language.
Since "Amor Real" debuted on October 25, 2004, in the 9:00 pm timeslot, more and more Hispanic viewers have become captivated by the nightly love story. Ratings have increased 77% among Adults 18-49 and 42% among Hispanic Households. "Amor Real" has achieved average ratings of 24.5 among Hispanic Households and 14.2 among Adults 18-49 since its debut week. The show's average ratings are respectively 289% and 358% higher than the ratings of Telemundo's competing novela.
"Amor Real" has conquered viewers from coast to coast. In Los Angeles, "Amor Real" has registered a tremendous ratings increase of 49% among Hispanic Adults 18-49 since the novela’s debut, with a 16.2 average nightly rating. Additionally, the average Hispanic Household rating has increased 24% in Los Angeles, and garnered an average rating of 31.6 from the first day it aired. In Miami and San Antonio, the novela has seen Household ratings increases of 17%.
Considered by some as Mexico's "Gone with the Wind," "Amor Real" is a true masterpiece novela set in the mid-1800s about a young woman, Matilde, who breaks the social code of the era by falling in love with Adolfo, an army soldier with no fortune, despite pressure from her family to marry the wealthy Manuel who saves her family from bankruptcy. Over time, Matilde comes to love her husband for his noble and honorable intentions and genuine love for her, and breaks off the relationship with the hopeful Adolfo. However, the happy marriage is short-lived once Manuel discovers that his wife may have shared a liaison with Adolfo during the early days of the marriage. "Amor Real" is full of intrigue, deception, love found and love lost in a time of profound romanticism. Viewership is sure to increase as fans of the saga tune in to see how the dramatic love story will unfold over the coming weeks.
Source: Nielsen Television Index, Nielsen Hispanic Television Index and Nielsen Hispanic Station Index.
Univision Communications Inc. is the premier Spanish-language media company in the United States. Its operations include Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 98% of U.S. Hispanic Households; TeleFutura Network, a general-interest Spanish-language broadcast television network, which was launched in 2002 and now reaches 80% of U.S. Hispanic Households; Univision Television Group, which owns and operates 24 Univision Network television stations and 1 non-Univision television station; TeleFutura Television Group, which owns and operates 31 TeleFutura Network television stations; Galavisión, the country's leading Spanish-language cable network; Univision Radio, the leading Spanish-language radio group which owns and/or operates 68 radio stations in 17 of the top 25 U.S. Hispanic markets and 4 stations in Puerto Rico; Univision Music Group, which includes Univision Records, Fonovisa Records, and a 50% interest in Mexico-based Disa Records labels as well as Fonomusic and America Musical Publishing companies; and Univision Online, the premier Spanish-language Internet destination in the U.S. located at www.univision.com. Univision Communications also has a 50% interest in TuTv, a joint venture formed to broadcast Televisa's pay television channels in the U.S., and a non-voting 27% interest in Entravision Communications Corporation, a public Spanish-language media company. Univision Communications is headquartered in Los Angeles with television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States.
For more information, please visit www.univision.net
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Brooke Morganstein/Amy Cohen
Citigate Sard Verbinnen
212-687-8080
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