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Telefutura New York Supera Niveles de Audiencia Gracias a Objetivo Fama
New York, NY -- Spanish-language WFUT-TV Channel 68 (and repeater WFTY-TV - 67 in Smithtown, Long Island), the New York area’s newest full-power TV station, was Gotham’s most watched TV station – regardless of language preference -- among hard-to-reach young adults Sunday night, April 16, 2006, from 6 pm to 8 pm, according to Nielsen Station Index (NSI) overnight Local People Meter (LPM) ratings.
The station has an episode of “Objetivo Fama” (Fame is the Goal), it’s popular talent hunt series, to thank for this astonishing ratings development. “Objetivo Fama” seeks the next Latin music superstar. Contestants for the TeleFutura TV series are found in auditions around the USA. TeleFutura, founded in January 2002, is the companion TV network to Univision, the nation’s top-rated Spanish-language TV network, which is seen locally on WXTV Channel 41.
Typically, “Objetivo Fama,” the most popular TeleFutura TV series, finishes second or third, in its time period in the key audience groups, despite tough competition from programs such as “60 Minutes,” “Dateline,” and “America’s Funniest Home Videos.”
Sunday night’s episode of “Objetivo Fama” was seen by 63,000 (a 1.4 rating and 6 share) New York TV viewers aged 18 to 34 years old. That’s up 12.5 percent from the 56,000 people in that age group who watched the program locally the previous Sunday.
Univision Communications Inc. is the premier Spanish-language media company in the United States. Its operations include Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 98% of U.S. Hispanic Households; TeleFutura Network, a general-interest Spanish-language broadcast television network, which was launched in 2002 and now reaches 86% of U.S. Hispanic Households; Galavisión, the country’s leading Spanish-language cable network; Univision Television Group, which owns and operates 62 television stations in major U.S. Hispanic markets and Puerto Rico; Univision Radio, the leading Spanish-language radio group which owns and/or operates 69 radio stations in 16 of the top 25 U.S. Hispanic markets and 4 stations in Puerto Rico; Univision Music Group, which includes Univision Records, Fonovisa Records, La Calle Records and a 50% interest in Mexico-based Disa Records labels as well as Fonomusic and America Musical Publishing companies; and Univision Online, the premier Spanish-language Internet destination in the U.S. located at www.univision.com. Univision Communications also has a 50% interest in TuTv, a joint venture formed to broadcast Televisa’s pay television channels in the U.S., and a non-voting 14.9% interest in Entravision Communications Corporation, a public Spanish-language media company. Univision Communications is headquartered in Los Angeles with television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States.
For more information, please visit www.univision.net.
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Ted Faraone
New York
212-489-1313
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