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Univision 41 Presenta 'Equipo I' -Campaña Dirigida a los Asuntos de Inmigración
“Equipo I” targets immigration issues
New York, NY -- Univision 41 (WXTV), New York’s premier Spanish-language TV station, has fielded the “I-Team.” The “I-Team,” or, “Equipo I,” as it is called in Spanish, will report on immigration, a subject of interest to a great many Hispanic residents of the New York area. The “I-Team,” fronted by reporters Alex Roland and Roberto Lacayo, will be a regular feature of the Tuesday night 11 pm broadcast of “Noticias Univision 41” (Univision 41 News), WXTV’s local news broadcast with anchors Rafael Pineda and Denisse Oller. The “I” in “I-Team” stands for “Inmigracion, Informacion, Instante.” The English translations of each word also begin with “I” – “Immigration, Information, and Instant.”
The decision to make the “I-Team” a regular feature of “Noticias Univision 41” follows a successful “I-Team” test during the May 2005 sweep. The 11 pm “Noticias Univision 41” attracted an average of 273,440 viewers nightly during the May 2005 sweep, double the average audience of the competing Spanish-language newscast at that hour.
“We got tremendous viewer feedback from the May test of the ‘I-Team,’” said Univision 41 news director Norma Morato. “It was unprecedented.”
“I-Team” reporters Alex Roland and Roberto Lacayo may be unique among local news reporters in the expertise they bring to the beat. Both have been caught up in the experience many Hispanic area residents endure with the nation’s immigration system. Lacayo comes from Nicaragua. In November 2003 he went undercover as an undocumented worker for a week-long report on the human, social, and economic aspects of undocumented labor. Roland became an accidental victim of “security” policy in December 2003 when a Lyndhurst, New Jersey policeman detained him in a traffic stop, claiming that Roland was in the United States on an expired visa based on information provided by the federal government to the New Jersey department of motor vehicles. As it turned out, the New Jersey motor vehicle department’s information was out of date. Roland, a native of Colombia, lives in the US on a grand of political asylum. Ironically, the day before he was detained, Roland had covered a campaign by the American Civil Liberties Union to block state motor vehicle departments from using information such as what led to his detention because it is often out of date and results in improper detentions.
Univision Communications Inc. is the premier Spanish-language media company in the United States. Its operations include Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 98% of U.S. Hispanic Households; TeleFutura Network, a general-interest Spanish-language broadcast television network, which was launched in 2002 and now reaches 85% of U.S. Hispanic Households; Univision Television Group, which owns and operates 27 Univision Network television stations and 1 non-Univision television station; TeleFutura Television Group, which owns and operates 33 TeleFutura Network television stations; Galavisión, the country’s leading Spanish-language cable network; Univision Radio, the leading Spanish-language radio group which owns and/or operates 66 radio stations in 17 of the top 25 U.S. Hispanic markets and 4 stations in Puerto Rico; Univision Music Group, which includes Univision Records, Fonovisa Records, and a 50% interest in Mexico-based Disa Records labels as well as Fonomusic and America Musical Publishing companies; and Univision Online, the premier Spanish-language Internet destination in the U.S. located at www.univision.com. Univision Communications also has a 50% interest in TuTv, a joint venture formed to broadcast Televisa’s pay television channels in the U.S., and a non-voting 27% interest in Entravision Communications Corporation, a public Spanish-language media company. Univision Communications is headquartered in Los Angeles with television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States.
For more information, please visit www.univision.net.
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Frankie Miranda
Univision WXTV 41/ New York
201- 287-8800
Ted Faraone
Faraone Communications
212-489-1313
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