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VIVA 102.9 KLQV-FM Celebra su Primer Aniversario
San Diego’s Premier Spanish-Language Pop Station Turns One-Year-Old
San Diego, CA -- VIVA 102.9 KLQV-FM, San Diego’s premiere Spanish-Language Contemporary Pop station, celebrates its first anniversary today, April 1st.
VIVA 102.9 FM (formerly 102.9 K-Love), known for its popular “Mario Alberto en las Mañanas” morning show and its mix of the best Spanish Pop music, has had a great first year in existence, thanks to tremendous audience loyalty as well as the support of the advertiser community.
The station was named the Spanish-Language Radio Station of the Year at the 2004 NAB Marconi Awards.
Univision Radio San Diego General Manager and Vice President Peter Moore said, “We’ve had the great opportunity to serve the San Diego market for the past seven years with our 102.9 FM and La Nueva 106.5FM signals. We’re very pleased that VIVA has proven to be the precise format that both our audience and the advertising community have been looking for. We’re excited about what’s coming up for VIVA 102.9 FM in 2005 and beyond.”
VIVA 102.9 listeners have enjoyed numerous live in-studio performances from prime performers such as Aleks Syntek, Julieta Venegas, Sin Bandera, Aterciopelados, Kalimba, Elefante, Inspector and others.
“We’re in a golden age of creativity among Latin artists and some of the most exciting music is happening in Spanish Pop. Not only is the music innovative and exciting, but it’s extremely popular among our audience,” said KLQV Program Director Josue Villa.
VIVA 102.9 caters to the 18 to 44 demographic and includes the popular “VIVA ROCK” music show as well as the award-winning “De Viva Voz” community affairs program.
Univision Communications Inc. is the premier Spanish-language media company in the United States. Its operations include Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 98% of U.S. Hispanic Households; TeleFutura Network, a general-interest Spanish-language broadcast television network, which was launched in 2002 and now reaches 81% of U.S. Hispanic Households; Univision Television Group, which owns and operates 27 Univision Network television stations and 1 non-Univision television station; TeleFutura Television Group, which owns and operates 33 TeleFutura Network television stations; Galavisión, the country’s leading Spanish-language cable network; Univision Radio, the leading Spanish-language radio group which owns and/or operates 68 radio stations in 17 of the top 25 U.S. Hispanic markets and 4 stations in Puerto Rico; Univision Music Group, which includes Univision Records, Fonovisa Records, and a 50% interest in Mexico-based Disa Records labels as well as Fonomusic and America Musical Publishing companies; and Univision Online, the premier Spanish-language Internet destination in the U.S. located at www.univision.com. Univision Communications is headquartered in Los Angeles with television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States.
For more information, please visit www.univision.net
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Nate Mendez
Univision Radio
619-235-0600
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