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Las Transmisiones en Vivo de la Copa Mundial de Fútbol en KDTV Univision 14 Producen Mayores Ratings que ESPN/ESPN2
New Spanish-language station KFSF TeleFutura 66 is also beating the
cable sports networks with its delayed broadcasts
San Francisco, CA -- Despite the middle-of-the-night broadcasts for its World Cup soccer coverage, Spanish-language station KDTV Univision 14 is averaging an impressive 32,000 Bay Area households for its live tournament coverage, an audience 86% greater than ESPN2’s live coverage for the same first fourteen matches. In addition, KFSF TeleFutura 66, which launched as recently as January of this year, is also exceeding ESPN2’s average household audience delivery by 14% with its delayed game schedule.
The Mexico vs Croatia match, which aired Sunday, June 3 from 11:15pm to 1:30am, delivered KDTV’s biggest audience of the tournament with a 3.1 household rating (or 75,000 + households), according to the Nielsen Station Index overnights. With an estimated population of 800,000 Mexicans in the Bay Area, KDTV is expecting a huge fan base to tune in again for the upcoming Mexico vs. Ecuador match, which airs live Saturday, June 8 from 11:15pm to 1:30am.
Univision Communications Inc. (NYSE: UVN) is the premier Spanish-language media company in the United States. Its operations include: Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 97% of U.S. Hispanic households; TeleFutura Network, the new 24-hour general-interest Spanish-language broadcast television network reaching 72% of U.S. Hispanic Households; Univision Television Group, which owns and operates 22 television stations; TeleFutura Television Group which owns and operates 28 television stations; Galavision, the country’s leading Spanish-language cable network; Univision Music Group, which includes the Univision Music label, Fonovisa Records label and a 50% interest in Mexican based Disa Records label as well as Fonomusic and America Musical Publishing companies; and Univision Online, the premier Internet company in the U.S. Hispanic market reaching 80% of the nation’s Spanish-speaking online audience at www.univision.com. Univision Communications is headquartered in Los Angeles, with network operations in Miami and television stations and sales offices in major cities throughout the United States.
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Melanie Wellbeloved
KDTV 14 / San Francisco
415-538-8073
Kira Vilanova
KDTV 14 / San Francisco
415-538-8077
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