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KPMR-TV Univision 38 y Puma Norte América Presentan Copa Univision Costa Central en el Estadio La Playa de Santa Bárbara City College
KPMR-TV Univision on-air personalities to host first annual central coast soccer tournament
Santa Barbara, CA -- KPMR-TV Univision 38 and Puma North America present the first annual Copa Univision Costa Central soccer tournament, bringing to California’s Central Coast residents the finest in amateur soccer play. The first annual Copa Univision N Costa Central will be held at Santa Barbara City College’s La Playa Stadium on Saturday, September 25, 2004 and Sunday, September 26, 2004. Tournament play will begin at 9:00 a.m. on Saturday, September 25th and will culminate with the championship game on Sunday, September 26th. Other tournament sponsors include Southern California Ford Dealers, Carl's Jr., Santa Barbara City College, Blue Casa Communications, Santa Barbara News-Press, Don Regan for U.S. Congress and Cumulus Radio.
The tournament will feature sixteen of the best amateur soccer teams representing Santa Barbara, San Luis Obispo and Ventura counties. Copa Univision Costa Central will also include Santa Barbara’s own Durango soccer team, which won the Silver Mug Annual National Amateur Soccer Tournament, sponsored by Budweiser, in Las Vegas in February 2004. KPMR-TV Univision’s on-air personalities will host the event and Armando Romero, El Seòor de los Deportes, sports anchor for KPMR-TV Univision, will profile the teams playing in the tournament three weeks prior to the event. KPMR-TV U Univision will also air a half-hour special on Sunday, October 3, 2004 at 6:00 p.m. featuring highlights from the tournament, the championship game and awards ceremony.
Barney Waters, Director of Marketing for Puma nd. Soccer is an integral part of the culture and lifestyle of Central Coast Hispanics and we are exited to be a part of it."
“We are excited to partner with Puma North America, the Santa Barbara City College and all of our sponsors to bring our viewers Copa Univision Costa Central,” said Chris Roman, General Manager of KPMR-TV Univision Channel 38 and KTSB-LP TeleFutura Channel 43. “The amazing success of Copa Univision in San Diego and Las Vegas in recent years has generated increased interest for a similar event in our community and we are proud to be part of this exciting tournament.”
John Romo, President of Santa Barbara City College commented, “We are delighted to host the first annual Copa Univision Costa Central soccer tournament. California’s Central Coast is home to some of the most talented amateur soccer teams and we’re excited to provide these athletes with a platform to showcase their skills.”
About KPMR-TV and Entravision
KPMR-TV Univision Channel 38, owned and operated by Entravision Communications Corporation, was launched on April 1, 2001. It reaches all of Santa Barbara and San Luis Obispo counties, along with a sizable portion of western Ventura County. KPMR-TV Univision is carried by all three major local cable systems, Cox Communications, Comcast Cable and Charter Communications. It is also the only local Spanish-language television station in the Santa Barbara market that is carried by direct-to-home satellite services, such as DISH and DirecTV, which serve 17% of the households in the market.
Entravision Communications Corporation is a diversified Spanish-language media company utilizing a combination of television, radio and outdoor operations to reach approximately 75% of Hispanic consumers across the United States, as well as the border markets of Mexico. Entravision is the largest affiliate group of both the top-ranked Univision television network and Univision’s TeleFutura network, with television stations in 20 of the nation’s top 50 Hispanic markets. The company also operates one of the nation’s largest centrally programmed Spanish-language radio networks, which serves 21 markets via 53 owned and/or operated radio stations. Entravision’s outdoor operations consist of approximately 10,900 advertising faces concentrated primarily in Los Angeles and New York. Entravision shares of Class A Common Stock are traded on The New York Stock Exchange under the symbol: EVC.
About Puma
PUMA is the global athletic brand that successfully fuses influences from sport, lifestyle and fashion. PUMA’s unique industry perspective delivers the unexpected in sportlifestyle footwear, apparel and accessories, through technical innovation and revolutionary design. Established in Herzogenaurach, Germany in 1948, PUMA distributes products in over 80 countries. For further information please visit www.puma.com.
| Contacto: |
Chris Roman
KPMR-TV Univision 38/ Santa Barbara
805-685-3800 Ext. 101
Kim Holt
Brainerd Communicators Inc.
212-986-6667
Danielle Marcus
Puma North America
978-698-1144
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